Marketing Specialist

AttackIQ

AttackIQ

Marketing & Communications
Remote
Posted on Wednesday, July 17, 2024
Company Description
AttackIQ is the leading provider of breach and attack simulation products for cyber security control validation. Our products provide visibility into security program's performance with clear data-driven analysis and mitigation guidance. We offer products for enterprises of all sizes, including Enterprise, Ready!, and Flex. Our products are designed to fit the unique needs of each organization to ensure complete security control validation.


Position Summary
Marketing Specialist is responsible for coordinating with other marketing and sales professionals to implement innovative campaigns for branding or product launches. Their duties include researching target audiences, recording data from campaign results to add to future reports and overseeing a company’s social media channels to ensure brand uniformity.

Essential Duties and Responsibilities
  • Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies to develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events
  • Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
  • Create innovative marketing campaigns depending on robust data and present the recommendations to management.
  • Establish and maintain relationships with new and existing clients through networking and prospecting.
  • Write, proofread, and edit creative and technical content across different mediums
  • Create goals and objectives in order to approach customers through appropriate marketing channels.
  • Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
  • Conduct market research to identify customer trends, competitor offerings and demographic data.

Expectations
  • Professional skills: Effective in customer facing engagement, and in writing, presentation, and creative problem-solving skills; focused on continued development and experience.
  • Competence: Grasp consumer behavior trends and generate creative ideas to deliver effective marketing programs that will help our brand and growth.
  • Attitude: Takes responsibility for own actions; self-motivated; consistently exhibits a positive attitude and demonstrates a “whatever-it-takes” mentality to get things done.
  • Teamwork: Works productively with the immediate team and channel partners and can engage with the product, marketing, and other members of the extended team.
Required Experience and Skills
  • Self-starter
  • Bachelor's degree in business administration, marketing, communications, or a related field
  • 3-5 years of experience in marketing
  • 2-3 years experience in cybersecurity
  • Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems
  • Excellent analytical skills and a knack for data analysis
  • Strong written and verbal communication skills
  • Skilled in writing and editing content with an attention to detail
  • Strong prioritization, organization, and project management skills
  • Ability to travel as necessary

To apply, send your resume to talent@attackiq.com and reference the job title in the subject line.

Note to all recruitment agencies
AttackIQ does not accept agency resumes without a signed agreement. Please do not forward resumes to our jobs alias, our employees, or any other company location. AttackIQ is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.

At AttackIQ we value diversity and are proud to be an equal opportunity employer.

Note to all recruitment agencies
AttackIQ does not accept agency resumes without a signed agreement. Please do not forward resumes to our jobs alias, our employees, or any other company location. AttackIQ is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.

At AttackIQ we value diversity and are proud to be an equal opportunity employer.