Company:
Qualcomm Middle East Information Technology Company LLC
Job Area:
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing
General Summary:
About Us
At Qualcomm, we are at the forefront of innovation, leveraging cutting-edge AI technology to transform industries and improve lives. We are seeking a dynamic and experienced Senior Marketing Manager, MEA, to join our team and lead this effort in the region.
About the Role
1. Go-to-Market Strategy
- Develop and execute comprehensive GTM marketing strategies for new product launches, regional rollouts mostly in the Kingdom of Saudi Arabia and United Arab Emirates, and strategic initiatives.
- Collaborate cross-functionally with product, sales, and business development teams to align GTM plans with business objectives.
- Define target segments strategies to maximize market penetration and revenue impact.
- Monitor competitive landscape and market trends to refine GTM approaches dynamically.
- Align and communicate regional strategy to global marketing and product marketing groups.
2. Co-Marketing & Strategic Partnerships
- Lead co-marketing initiatives with strategic partners in the region ensuring mutual value creation.
- Negotiate and manage joint marketing agreements and programs, including budget allocation, campaign planning and performance tracking.
- Coordinate with partner marketing teams to deliver integrated 360 marketing campaigns across digital, event, print, social media and media channels.
3. Corporate Communications & Press Relations
- Develop and regularly update a regional communications strategy.
- Oversee the development and distribution of press releases, media kits, and executive communications.
- Build and maintain relationships with journalists, analysts, and influencers to enhance brand visibility and credibility.
- Manage crisis communications and ensure consistent messaging across all external channels.
- Supervise Public Relations/Marketing agencies and internal teams to ensure timely and impactful media coverage.
4. Brand Strategy & Messaging
- Ensure brand consistency across all marketing touchpoints, including campaigns, digital, event, print, social media and media assets.
- Develop messaging frameworks that resonate with target audiences and reflect the company’s strategic positioning.
- Align internal communications with external brand narratives to foster a unified voice.
5. Marketing Operations & Performance Management
- Own and grow the marketing budget, ensuring efficient allocation across programs and channels.
- Implement performance tracking systems to measure campaign effectiveness, lead generation, and conversion metrics.
Minimum Qualifications
- Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.
OR - Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.
OR - High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.
Preferred Qualifications:
- Bachelor's Degree in Marketing, Business Administration/Management, Communications, or related field.
- Master's Degree in Marketing, Business Administration/Management, Communications, or related field.
- 6+ years of Marketing or related work experience.
- 3+ years of leading strategic or business performance initiatives and/or organizational change initiatives.
- 2+ years of work experience in a role requiring interaction with executive leadership (e.g., Vice President level and above)
- 2+ years of experience working in a matrixed organization.
- 1+ years in a leadership role with direct reports.
Why Join Us:
- Opportunity to work with innovative AI technologies and shape the future of the industry.
- Collaborative and inclusive work environment.
- Competitive salary and benefits package.
- Professional development and growth opportunities
Minimum Qualifications:
• Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.
*References to a particular number of years experience are for indicative purposes only. Applications from candidates with equivalent experience will be considered, provided that the candidate can demonstrate an ability to fulfill the principal duties of the role and possesses the required competencies.
Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).
Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.
To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications.
If you would like more information about this role, please contact Qualcomm Careers.
