Company:
Qualcomm Vietnam Company Limited, Hanoi Branch Office
Job Area:
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing
General Summary:
General Summary:
Seeking a highly motivated Technical Product Marketing Manager to drive the positioning, promotion, and adaptation of our Qualcomm technology and processor solutions across business units. This role requires both technical depth in processing, AI, IoT, Automotive, Networking as well as strong marketing and communication skills to translate product capabilities into customer value.
The ideal candidate will be responsible for ecosystem development, partner engagement, and technical feedback that accelerate Qualcomm’s market penetration in new domains such as Data Center and Humanoid Robotics.
Key Responsibilities
- Support go-to-market planning, messaging, and positioning in collaboration with product management.
- Define and communicate product messaging, positioning, and differentiation to internal and external stakeholders.
- Partner with engineering and product management to translate technical features into customer benefits.
- Create and deliver technical marketing content, including product briefs, solution guides, sales collateral, and competitive analysis.
- Engage directly with customers, ecosystem partners, and sales teams to drive design wins and adoption.
- Provide technical enablement and training for sales and FAEs.
- Analyze market trends and competitive landscape to influence roadmap decisions and highlight market opportunities and trends.
- Represent Qualcomm at tradeshows, webinars, and industry events to promote solutions and demonstrate leadership in camera processing technology.
Minimum Qualifications
- Bachelor’s degree in Computer Science, Electrical Engineering, or a related technical field.
- 8+ years of experience in product management, technical marketing, or ecosystem development in the semiconductor or embedded systems industry.
- Proven experience with processor architectures (e.g., RISC-V, ARM, x86) and embedded toolchains.
- Strong understanding of AI/ML workloads, GPU compute, Automotive solutions and edge/cloud, infrastructure.
- Demonstrated ability to collaborate with engineering teams and provide actionable technical feedback.
- Business Development experience in application processor/SoCs or System Integration with Cloud/Edge devices
- Experience supporting PoCs and developer enablement initiatives.
- Excellent communication skills in both English and Vietnamese.
Preferred Qualifications
- Master’s degree or PhD in technical discipline.
- Experience influencing or contributing to open-source communities and standards bodies.
- Established relationships with embedded toolchain vendors
- Familiarity with IaaS/PaaS platforms and cloud-native development.
- Experience working with academic institutions and leveraging research partnerships.
Minimum Qualifications:
• Bachelor's degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree or equivalent degree and 8+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High school Diploma or equivalent and 10+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.
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